{"title":"handloom","description":"","products":[{"product_id":"joie-1","title":"Rust and Purple Symphony","description":"\u003cp\u003eJoie is a collection that celebrates the joy of craft and colour. This garment is a vivid collage of printed and woven fabrics.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit: \u003c\/strong\u003eClassic Flared\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCraft:\u003c\/strong\u003e Mangalgiri \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial: \u003c\/strong\u003eCotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric Type:\u003c\/strong\u003e Handloom\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Rust and Purple\u003c\/p\u003e\n\u003cp\u003e *Colours may vary slightly based on the settings of the monitor used.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGarment Length Measurement: 46\"\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e \u003c\/p\u003e\n\u003c!----\u003e","brand":"MANTRA","offers":[{"title":"XS","offer_id":44425098231969,"sku":"AD122-VP4","price":6400.0,"currency_code":"INR","in_stock":false},{"title":"S","offer_id":44425098264737,"sku":"AD122-VP4","price":6400.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":44425098297505,"sku":"AD122-VP4","price":6400.0,"currency_code":"INR","in_stock":false},{"title":"L","offer_id":44425098330273,"sku":"AD122-VP4","price":6400.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/1_9cbfc8e0-a1d6-4c71-8e9e-3bf3d8796c3d.jpg?v=1718102194"},{"product_id":"mint-blue-kurta","title":"Mint Blue and Ivory Handloom Kurta","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-family: Jost;\"\u003eMission Malabar – A purposeful, meditative foray into the heart of Kerala’s handloom industry.\u003cb\u003e \u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Jost;\"\u003eMaterial: \u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Jost;\"\u003eCotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Jost;\"\u003eFabric Type:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Jost;\"\u003e Handloom\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Jost;\"\u003eColour:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Jost;\"\u003e  Mint Blue and Ivory\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003e\u003cspan style=\"font-family: Jost;\"\u003eFit:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Jost;\"\u003e Comfort Straight\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-family: Jost;\"\u003e*Colours may vary slightly based on the settings of the monitor used.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Jost;\"\u003eGarment Length Measurement: 48\"\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"XS","offer_id":44720040345761,"sku":"BK1812-YP6","price":9950.0,"currency_code":"INR","in_stock":false},{"title":"S","offer_id":44720045424801,"sku":"BK1812-YP6","price":9950.0,"currency_code":"INR","in_stock":false},{"title":"M","offer_id":44720045457569,"sku":"BK1812-YP6","price":9950.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":44720045490337,"sku":"BK1812-YP6","price":9950.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/19.jpg?v=1731309335"},{"product_id":"g14-1","title":"Blush and Breeze","description":"\u003cp\u003e\u003cstrong\u003eFit:  \u003c\/strong\u003eClassic Straight\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e Cotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric Type:\u003c\/strong\u003e Heritage craft\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Ivory\u003c\/p\u003e\n\u003cp\u003e *Colours may vary slightly based on the settings of the monitor used.                               \u003cstrong\u003e Garment Length Measurement: 46\"\u003c\/strong\u003e\u003c\/p\u003e","brand":"MANTRA","offers":[{"title":"XS","offer_id":44928433258657,"sku":"AK1246","price":5100.0,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":44928433291425,"sku":"AK1246","price":5100.0,"currency_code":"INR","in_stock":false},{"title":"M","offer_id":44928433324193,"sku":"AK1246","price":5100.0,"currency_code":"INR","in_stock":false},{"title":"L","offer_id":44928433356961,"sku":"AK1246","price":5100.0,"currency_code":"INR","in_stock":false},{"title":"XL","offer_id":44928433389729,"sku":"AK1246","price":5100.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/76_8c094f03-6826-4944-b36c-46451fa94051.jpg?v=1747475082"},{"product_id":"merchants-daughter","title":"Merchant's Daughter","description":"\u003cp\u003e\u003cem\u003eMerchant’s Daughter \u003c\/em\u003ecarries the spirited exuberance of Chettinad at its most theatrical—layered, vibrant, and unapologetically expressive. Crafted in lightweight kandaangi cotton, the ankle-length, flared kurta dress brings together a striking teal base with the richness of Athangudi-inspired tones, punctuated by ruby-hued magenta accent panels and anchored by a warm purple border that holds the palette together beautifully.\u003cbr\u003e\u003cbr\u003eA lively medley of handwoven checks and stripes lends rhythm and movement to the silhouette, while delicate highlight embroidery on the yoke adds a quiet handcrafted detail. Finished with a monochrome tassel, the garment balances ornamental richness with an effortless ease.\u003cbr\u003e\u003cbr\u003eBold yet deeply rooted, \u003cem\u003eMerchant’s Daughter \u003c\/em\u003ereflects the near-operatic vibrancy of Chettinad’s homes, textiles, and layered aesthetic world. Part of\u003cem\u003e A Thousand Windows\u003c\/em\u003e—our Chettinad edit within the Song of the South series—it is designed to linger like a vivid memory of summer, colour, and place.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"S","offer_id":46433501642913,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":46433501675681,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/Untitled_design_11_f9af0627-c7d0-42a3-8bfe-c176f645f6bd.jpg?v=1778750935"},{"product_id":"poompuhar-house","title":"Athangudi Summer","description":"\u003cp\u003e\u003cem\u003eAthangudi Summer \u003c\/em\u003eis an ankle-length, flared kurta dress that draws from the vivid surfaces and sun-washed warmth of Chettinad. Crafted in lightweight kandaangi cotton, the silhouette brings together a lively medley of handwoven stripes and checks, animated by striking panels of thatha pachai (parrot green) and kaapikuru—the deep maroon of coffee beans drying in the sun.\u003cbr\u003e\u003cbr\u003eA richly woven border frames the hem, while delicate highlight embroidery on the yoke lends a quiet intricacy to the garment. The airy handloom cotton moves with softness and ease, balancing graphic structure with an effortless fluidity.\u003cbr\u003e\u003cbr\u003eLayered in colour, texture, and memory,\u003cem\u003e Athangudi Summer\u003c\/em\u003e reflects the vibrant visual language of Chettinad and its textiles. Part of\u003cem\u003e A Thousand Windows\u003c\/em\u003e—our Chettinad edit within \u003cem\u003ethe Song of the South \u003c\/em\u003eseries—it is designed for languid afternoons, shaded courtyards, and long summer journeys.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"XS","offer_id":46433504100513,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":46433504133281,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":46433504166049,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/15_d2b9612b-e1fa-4235-9d5a-510bfd66d0ae.jpg?v=1778750610"},{"product_id":"the-dutch-verandah","title":"The Dutch Verandah","description":"\u003cp\u003e\u003cem\u003eThe Dutch Verandah\u003c\/em\u003e evokes the cool, shadowed elegance of old Chettinad homes, where imported influences mingled effortlessly with a distinctly Tamil sense of colour and craft. Crafted in lightweight kandaangi cotton, the ankle-length, flared kurta dress brings together a rich teal-green medley of handwoven checks and stripes, accented with a soft sage-green panel. \u003cbr\u003e\u003cbr\u003eA woven border in tones of terracotta and sage frames the hem, lending warmth and depth to the silhouette. Delicate highlight embroidery on the yoke adds a quiet handcrafted detail, while the airy handloom cotton moves with softness and ease.\u003cbr\u003e\u003cbr\u003eRooted in the layered visual language of Chettinad interiors,\u003cem\u003e The Dutch Verandah\u003c\/em\u003e balances graphic structure with understated elegance. Part of \u003cem\u003eA Thousand Windows\u003c\/em\u003e—our Chettinad edit within \u003cem\u003ethe Song of the South \u003c\/em\u003eseries—it is designed for unhurried days and lingering summer light.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"S","offer_id":46433555054753,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":46433555087521,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":46433555579041,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/3_1c50a4a5-de40-4a15-80e8-9bbc734bd008.jpg?v=1778750609"},{"product_id":"the-moss-ledger","title":"The Moss Ledger","description":"\u003cp\u003e\u003cem\u003eThe Moss Ledger\u003c\/em\u003e draws from the quieter, moodier side of Chettinad—its aged surfaces, shadowed interiors, and layered histories carried gently through time. Crafted in lightweight kandaangi cotton, the ankle-length, flared kurta dress brings together nuanced shades of moss green, deep maroon, and turmeric yellow in a richly textured interplay of handwoven checks and stripes.\u003cbr\u003e\u003cbr\u003eFramed by a richly woven border at the hem, the palette carries remarkable depth and character, evoking the faded grandeur of old ledgers, antique wood, and time-worn Athangudi floors. Delicate highlight embroidery on the yoke lends a subtle handcrafted detail, while the airy handloom cotton moves with softness and ease.\u003cbr\u003e\u003cbr\u003eRooted in memory yet contemporary in spirit\u003cem\u003e, The Moss Ledger\u003c\/em\u003e reflects the layered cultural world of Chettinad and its textiles. Part of \u003cem\u003eA Thousand Windows\u003c\/em\u003e—our Chettinad edit within \u003cem\u003ethe Song of the South\u003c\/em\u003e series—it is designed for slow summers and stories that stay long after they are told.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"S","offer_id":46433562755233,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":false},{"title":"M","offer_id":46433562788001,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/10_ef57de9f-c261-4ed3-ac9e-13586ffd5783.jpg?v=1778750609"},{"product_id":"poompuhar-house-1","title":"Poompuhar House","description":"\u003cp\u003e\u003cem\u003ePoompuhar House \u003c\/em\u003eis an ankle-length, flared kurta dress that captures the spirit of Chettinad in its easy elegance and layered details. Crafted in lightweight kandaangi cotton, the silhouette brings together handwoven stripes and checks in deep shades of maroon, echoing the richly textured interiors of Chettinad homes.\u003cbr\u003e\u003cbr\u003eFramed by a striking woven border at the hem, the garment moves with softness and volume, while retaining the graphic character of the weave. Delicate highlight embroidery on the yoke lends a quiet intricacy to the silhouette, while the breathable handloom cotton carries the lived-in ease and quiet luxury of traditional South Indian textiles.\u003cbr\u003e\u003cbr\u003eRooted in memory yet designed for the contemporary wardrobe, \u003cem\u003ePoompuhar\u003c\/em\u003e House is part of \u003cem\u003eA Thousand Windows\u003c\/em\u003e—our Chettinad edit within \u003cem\u003ethe Song of the South\u003c\/em\u003e series.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"S","offer_id":46433564393633,"sku":null,"price":9600.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/Untitled_design_3_18e70fad-13a2-4243-ad9e-81bc57dd74ba.jpg?v=1778823150"},{"product_id":"cotton-mist","title":"COTTON MIST","description":"\u003cp\u003eSoft as mist and light against the skin, this airy Anarkali is shaped from the finest Chendamangalam muslin. A curved yoke is traced with petite stitch lines, while delicate self-embroidery frames the jewel neckline. A pale rust border edges the hem, bringing a warm, earthy line of colour to the unbleached muslin. The gentle flare falls lightly above the ankles.\u003cbr\u003e\u003cbr\u003eThe yarn rests in water for forty-eight hours before it reaches the loom, a slow process that lends the handwoven muslin its extraordinary softness and gossamer-light feel. Breathable and almost weightless, this is cotton at its most ethereal.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"XS","offer_id":46694177276065,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/rn-image_picker_lib_temp_d4636381-81af-4104-9e69-ead3667ea26e.jpg?v=1784222933"},{"product_id":"dawn-air","title":"DAWN AIR","description":"\u003cp\u003eFresh and weightless as the first air of morning, this airy Anarkali is shaped from the finest Chendamangalam muslin. A curved yoke is traced with petite stitch lines, while delicate self- embroidery frames the jewel neckline. A pale green border edges the hem, bringing to mind the first hint of colour at dawn. The gentle flare falls lightly above the ankles.\u003cbr\u003e\u003cbr\u003eBefore it reaches the loom, the yarn rests in water for forty-eight hours, a slow process that gives the handwoven muslin its extraordinary softness and gossamer-light feel. Unbleached, breathable, and almost weightless, it is a fabric made for days that begin softly.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"M","offer_id":46694189334689,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":46694189367457,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":46694189400225,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/7_5fe48361-071a-44c2-8158-a8e0da5f34a2.jpg?v=1784100421"},{"product_id":"river-haze","title":"RIVER HAZE","description":"\u003cp\u003eInspired by the blue-grey haze that settles softly over a river, this airy Anarkali is crafted from the finest Chendamangalam muslin. A muted ash-blue border traces the hem, echoing the quiet colour of water seen through mist. Petite pintucks grace the yoke, while a wide neckline is edged with delicate self-embroidered trim. The gentle flare swirls just above the ankles.\u003cbr\u003e\u003cbr\u003eThe yarn rests in water for forty-eight hours before it reaches the loom, a process that gives the handwoven muslin its extraordinary softness and gossamer-light feel. Unbleached, breathable and almost weightless, it is a fabric that feels like air.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"XS","offer_id":46706932449441,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/rn-image_picker_lib_temp_34068ee0-2998-43f3-9dc9-03ddb2ebebf2.jpg?v=1784220998"},{"product_id":"monsoon-air","title":"MONSOON AIR","description":"\u003cp\u003eLight, fluid and made to move, this airy Anarkali takes its cue from the cool, rain-laden air of the monsoon. A misty grape border traces the hem, lending a muted wash of colour to the unbleached muslin. Petite pintucks detail the yoke, while a wide neckline is edged with delicate self-embroidered trim. The gentle flare swirls just above the ankles.\u003cbr\u003e\u003cbr\u003eBefore it reaches the loom, the yarn rests in water for forty-eight hours, lending Chendamangalam muslin its remarkable softness and gossamer-light feel. Handwoven, breathable and almost weightless, it is a fabric that moves like air.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"M","offer_id":46705849303201,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":46705849335969,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":46705849368737,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/3_6de87007-dcfc-4fb8-a138-693610087707.jpg?v=1784203167"},{"product_id":"water-veil","title":"WATER VEIL","description":"\u003cp\u003eSoft and weightless as a veil over water, this airy Anarkali is shaped from the finest Chendamangalam muslin. A curved yoke is traced with petite stitch lines, while delicate self- embroidery frames the jewel neckline. A muted ash-blue border edges the hem, its colour reminiscent of water beneath a pale sky. The gentle flare falls lightly above the ankles.\u003cbr\u003e\u003cbr\u003eBefore it reaches the loom, the yarn rests in water for forty-eight hours, a slow process that gives the handwoven muslin its remarkable softness and gossamer-light feel. Unbleached, breathable and exquisitely light, it is a fabric that barely seems to touch the skin.\u003c\/p\u003e","brand":" MANTRA","offers":[{"title":"XS","offer_id":46697874522273,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":46697874555041,"sku":null,"price":9800.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/6442\/8705\/files\/13_4d0d930a-75ab-4dff-a1f0-f40d325f5613.jpg?v=1784107761"}],"url":"https:\/\/shalinijamesmantra.com\/collections\/handloom-1.oembed","provider":" MANTRA","version":"1.0","type":"link"}